Saint Laurent

Founded in 1961 with haute couture, Yves Saint Laurent is one of the most prestigious fashion houses of the 20th century. In 1966, Yves Saint Laurent launched the prêt-à-porter collection. The production scale of the prêt-à-porter collection is larger than that of exclusive collections, revolutionizing the way fashion integrates and interacts with society.

Over the years, Yves Saint Laurent's influence has not only been limited to the fashion world. He is one of the greatest designers and figures of the 20th century, leaving an indelible mark on the history of modern fashion.

The brand became the first fashion house to disrupt tradition. This spirit of disruption is deeply embedded in the brand's DNA. Saint Laurent's position as a pioneering fashion brand is based on a distinct and unique identity, still recognized today, and keeping pace with the times.

Saint Laurent occupies a leading position in the global luxury goods sector and stands out among a host of high-end luxury brands. In April 2016, Saint Laurent announced the appointment of Anthony Vaccarello as the brand's creative director. Anthony Vaccarello has a natural affinity with the spirit of the brand. Since taking the helm of Saint Laurent, he has deepened the brand's vision and infused it with new energy.

The series designed by Anthony Vaccarello pays modern homage to Paris, the studio, and exquisite craftsmanship. Anthony Vaccarello proves his keen and comprehensive understanding of the brand through his work, driving the brand's clear and resolute development. He possesses a deep understanding of the brand's development dynamics and its impact on collective imagination, leading Saint Laurent into the future.